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Upcoming Events at BEworks

Join us at our next event and discover how you can bring scientific thinking to your organization

November 26, 2019, 5:30 pm - 7:30 pm
BEworks, 946 Queen Street West, Toronto

Emotional spending is at its highest during the holiday months. Consumers are tempted with seemingly attractive deals, the desire to be generous, and the pressures of reciprocity. These issues, along with planning fallacies and optimism biases, become the perfect storm for overspending.

Behavioral Economics (BE) offers deep insights on why consumers overspend. Further, BE can help credit organizations design strategies that nudge responsible spending and repayment.

"Pre-emptive nudges," a term coined by BEworks, can be deployed to guide spending and savings decisions before they lead to costly long-term consequences.

Pairing big data with behavioral interventions delivered through digital channels can help long-term savings behaviours. Behavioral Economics can also help position the bank as an ally in cash management rather than an adversary in collections.

Research and case studies that illustrate the potential BE has on driving better outcomes will be shared in this interactive session.

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December 5, 2019, 8:00 am - 4:00 pm
BEworks, 946 Queen Street West, Toronto

This workshop is designed to augment existing marketing strategy, question the traditional intuition-based approach and help you drive innovation through the use of Behavioural Economics (BE). This workshop will help you: understand bias (of self and others), incorporate behavioral interventions to drive better business outcomes, and apply scientific thinking to solve your business challenges.

Cost includes all fees and tax. Vegetarian Breakfast and Lunch Provided.

This workshop is suitable for Marketers of all levels.

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October 5, 2020, 7:00 am - 7:00 pm

Behavioral Science is helping organisations solve their biggest challenges. Learn how from world-leading behavioral scientists who will be in Toronto for one day only.

Join us at the Summit for Behavioral Economics in Business, where the world's most influential behavioral scientists will connect what we know about the science of how people make decisions to policy and business strategy.

This summit is meant for leaders who are looking to disrupt their organizations' thinking and who approach challenges with scientific curiosity.

“If business leaders truly want to accelerate change, take risks and advance innovation, they must embed the rigor and discipline of scientific thinking into their organizations.” — Kelly Peters, CEO and Co-Founder, BEworks

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