Future of Pharma Marketing Summit

Dr. Ada Lê, Vice President, Strategy, BEworks

2022-09-15
Old Mill, Toronto

Dr. Ada Le, VP, Strategy, will be discussing new frameworks for diagnosing the patient/HCP mindset and developing targeted messaging and communications that produce perception and behavior change at the 4th edition of the Future of Pharma Marketing Summit on September 15 at 9:50 a.m.

This presentation will provide you with actionable insights into:

- how to dig deeper into identifying patient/HCP psychological and behavioral needs, motivators, and barriers

- how to think differently about the communications you develop to change their perceptions and behavior

Register here: https://www.digitalpharmasummit.ca/prices/

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