Dr. Ada Le, VP, Strategy, will be discussing new frameworks for diagnosing the patient/HCP mindset and developing targeted messaging and communications that produce perception and behavior change at the 4th edition of the Future of Pharma Marketing Summit on September 15 at 9:50 a.m. 

This presentation will provide you with actionable insights into:

- how to dig deeper into identifying patient/HCP psychological and behavioral needs, motivators, and barriers

- how to think differently about the communications you develop to change their perceptions and behavior

Register here: https://www.digitalpharmasummit.ca/prices/