Future of Pharma Marketing Summit
Dr. Ada Lê, Vice President, Strategy, BEworks
- Old Mill, Toronto
Dr. Ada Le, VP, Strategy, will be discussing new frameworks for diagnosing the patient/HCP mindset and developing targeted messaging and communications that produce perception and behavior change at the 4th edition of the Future of Pharma Marketing Summit on September 15 at 9:50 a.m.
This presentation will provide you with actionable insights into:
- how to dig deeper into identifying patient/HCP psychological and behavioral needs, motivators, and barriers
- how to think differently about the communications you develop to change their perceptions and behavior
Register here: https://www.digitalpharmasummit.ca/prices/