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Knowledge Centre

Behavioral Economics is an interdisciplinary science blending psychology, economics, and neuroscience that yields empirical insights into human behavior and decision making, paving the way for applied interventions that can change behavior and improve decisions.

All organizations need to change behavior, whether their own or others’. Behavioral Economics helps answer the question “how do I best influence behavior?” It is, however, one thing to read books like Predictably Irrational but another to effectively apply their insights. Our expertise and knowledge can help you navigate the complexities of the science and bring BE to life in your organization.

Explore BEworks’ thought-provoking case studies from the front lines of Behavioral Science

How Behavioral Economics Drives Debt Repayment

How BEworks increased debt repayment rates and amounts among collections customers without damaging perceptions of a financial institution’s brand.


Increasing Customer Trust in Energy Providers

Can we improve the amount customers trust the information utilities provide on their bill statements? Why Behavioral Economics says "yes."


Reducing Health Practitioner Error in Diagnosis

Why practitioner error in diagnosis is common and how a behaviorally informed decision-aid can assist in error reduction.


In The Media

BEworks’ CEO and Co-Founder answers 10 questions on the new economic language of BE.

Why you should hire a behavioral scientist

Kelly Peters, CEO of BEworks, featured in Benefits Canada, June 28, 2019

Saving time and money at the grocery store

David Lewis, Chief Client Officer at BEworks, featured in the Globe and Mail, July 4, 2019

Risk assessment and client relationships

BEworks Chief Client Officer David Lewis featured in Advisor’s Edge, May 24, 2019

Training financial advisors in Behavioral Economics

BEworks featured in Investment Executive, May 16, 2019

Talks and Presentations

The Insurance Value Chain & Behavioral Economics

Kelly Peters, CEO & Co-Founder, Insurtech, 2019

Thinking Like a Scientist

Kelly Peters, CEO & Co-Founder, WOBI 2018

Behavioral Economics and Corporate Compliance

Michelle Hilscher, Director of Discovery & Behavioral Diagnostics, McCarthy-Tetrault 2017

What Predictably Irrational means to BEworks

Kelly Peters and Dan Ariely on the 10th anniversary of Predictably Irrational

Reserve a BEworks speaker


The Science of Ritual


What Makes an Exceptional Employee? The Answer: Scientific Thinking


Investing in Blockchain: What you need to know OR Should you invest in Blockchain?


Notes on the impact of Financial Advisors on the Impact of Investor Performance