Our Team

Michelle Hilscher, PhD

Vice President, Strategy

Michelle co-leads our global financial services portfolio and helps our clients apply behavioral science to solve challenges ranging from improving debt management, to combatting fraud and scams, and improving clients' financial well-being. Michelle has been an invited speaker at events coordinated by the OECD, Gates Foundation, American Bar Association, Ontario Securities Commission and Portfolio Management Association of Canada. Prior to joining BEworks, Michelle advised institutional investors about how to improve governance and group decision-making. Before this, Michelle earned a PhD in cognitive science from the University of Toronto where she also worked as a course instructor.

What is a big idea or question MIchelle has been thinking about?

A big question Michelle has been thinking about recently is how use behavioral science to help people develop and grow their financial well-being over the course of their lives.

Featuring Michelle

  • Michelle Hilscher on behavioural science in financial services
  • Interview with "Cash & Kerry" on How to overcome 4 costly trends holding you back
  • Financial Planning Standards Council 2019
  • SOBDR 2018
  • How to rewire your brain to be better with money
  • Ontario Securities Commission’s Investor Advisory Panel Roundtable on Risk 2016
  • You are irrational! A discussion with Michelle Hilscher, PhD, MA, BSc, Vice President at BEworks
  • How Behavioural Economics Can Help You Stay Out Of Debt
  • Making better money decisions using Behavioural Economics with Dr. Michelle Hilscher
  • VIDEO Bullshift podcast with John De Goey and Michelle Hilscher

Michelle's Featured Events

BEworks Summit 2021

2021-10-05 | 11-3pm

Around the globe, organizations are at an inflection point: whether evaluating business direction, rethinking how to engage the workforce, or looking for new ways to meet consumer or citizen needs. 

Webinar - Helping consumers manage debt with behavioral science

2022-11-30 | 12:00 - 12:30 PM

How Open Finance can help the insurance industry grow in Canada

2023-10-03 | 5:30pm - 8:00pm EST

The event will focus on different topics related to Open Finance, bringing together stakeholders from across the Canadian ecosystem.

  • Ada Le, PhDVice President, Strategy

    Ada Le, PhD

    Ada Le, PhDVice President, Strategy

  • Shannon O'Malley, PhDBehavioral Science Consultant

    Shannon O'Malley, PhD

    Shannon O'Malley, PhDBehavioral Science Consultant

  • Wardah MalikChief Executive Officer

    Wardah Malik

    Wardah MalikChief Executive Officer

  • Nina Mazar, PhD Co-Founder & Chief Scientific Advisor

    Nina Mazar, PhD

    Nina Mazar, PhD Co-Founder & Chief Scientific Advisor

  • David Pizarro, PhD Chief Science Officer

    David Pizarro, PhD

    David Pizarro, PhD Chief Science Officer

  • David R. Lewis, MBA, CFA, PhD President, BEworks Research Institute

    David R. Lewis, MBA, CFA, PhD

    David R. Lewis, MBA, CFA, PhD President, BEworks Research Institute

  • Nathaniel Barr, PhD Senior Innovation Advisor

    Nathaniel Barr, PhD

    Nathaniel Barr, PhD Senior Innovation Advisor

  • Michelle Hilscher, PhDVice President, Strategy

    Michelle Hilscher, PhD

    Michelle Hilscher, PhDVice President, Strategy

  • Sean Donnelly Senior Vice President, Client Strategy

    Sean Donnelly

    Sean Donnelly Senior Vice President, Client Strategy

  • David Thomson, PhDVice President, Strategy

    David Thomson, PhD

    David Thomson, PhDVice President, Strategy

  • Keegan Varella MBA, MSc. Fin, CPA, CMASenior Vice President, Finance & Operations

    Keegan Varella MBA, MSc. Fin, CPA, CMA

    Keegan Varella MBA, MSc. Fin, CPA, CMASenior Vice President, Finance & Operations

  • Adalberto Palma Executive Advisor, LATAM

    Adalberto Palma

    Adalberto Palma Executive Advisor, LATAM

  • Juan Camilo Salcedo, PhDRegional Director, LATAM

    Juan Camilo Salcedo, PhD

    Juan Camilo Salcedo, PhDRegional Director, LATAM

  • Miles Atwell, MBA Director, Operations, HR, Strategy

    Miles Atwell, MBA

    Miles Atwell, MBA Director, Operations, HR, Strategy

  • Angela Cooper, PhDSenior Strategist

    Angela Cooper, PhD

    Angela Cooper, PhDSenior Strategist

  • Shelbie Sutherland, PhDSenior Strategist

    Shelbie Sutherland, PhD

    Shelbie Sutherland, PhDSenior Strategist

  • Pierre-Jean Malé, PhDSenior Strategist

    Pierre-Jean Malé, PhD

    Pierre-Jean Malé, PhDSenior Strategist

  • Erick Roat, PhDAdvisor

    Erick Roat, PhD

    Erick Roat, PhDAdvisor

  • Mona Zhu, PhDAssociate

    Mona Zhu, PhD

    Mona Zhu, PhDAssociate

  • Julia Van de Vondervoot, PhDBehavioral Science Consultant

    Julia Van de Vondervoot, PhD

    Julia Van de Vondervoot, PhDBehavioral Science Consultant

  • Youval Aberman, PhDBehavioral Science Consultant

    Youval Aberman, PhD

    Youval Aberman, PhDBehavioral Science Consultant

  • Fernando Heffner, BA Senior Graphic Designer

    Fernando Heffner, BA

    Fernando Heffner, BA Senior Graphic Designer

  • Jovana Todorovic, BFA Graphic Designer

    Jovana Todorovic, BFA

    Jovana Todorovic, BFA Graphic Designer

  • Aldo Martinez, BA Business Analyst 

    Aldo Martinez, BA

    Aldo Martinez, BA Business Analyst 

  • Duminda Tennakoon Finance Manager

    Duminda Tennakoon

    Duminda Tennakoon Finance Manager

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